Journey 2050: Introduction

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What will our world be like in the year
2050? By 2050, the earth will be crowded by two billion more people. They’re all
going to need water, homes, jobs and medicines, but most importantly, how are
they all going to be fed? Huh. This growing population will eat the equivalent to
all of the food grown in the last 500 years put together.
That’s over 60 percent more than we grow today. 1 billion tonnes more cereal and 50% more fresh water every year. This extra food has to be grown on less land in a
way that protects the environment and animals while making sure there’s enough
food for generations to come. This is called sustainability and it can
only be achieved by improving its three interconnected elements: economy, society
and environment. Let me show you what we mean. Imagine a barrel with parts made
equally from these three elements. Well, you can only fill this barrel until its
lowest piece. So if the environment is the lowest piece of the barrel, it limits
the sustainability. This piece must be improved to make the world’s
sustainability better. What does economic mean here? It’s about
earning money, creating jobs and incomes to support the national and local
community. Then there are the social needs. People need things like food,
education and medical care to stay healthy. We also need infrastructure like
roads to get the food from the farm to your plate. And finally, there are
environmental needs. Soil quality needs to be maintained, habitats need
protection, water must be conserved and we need to protect our atmosphere by
keeping our greenhouse gases to a minimum. Our world leaders committed to
17 global goals in the United Nations. Sustainable agriculture is key to
creating a stronger 2050 for our people and our planet. Okay, let me introduce you
to the ripple effect. The planting of a single seed creates a ripple effect that
helps a farmer’s family, their community, country and ultimately the world. The
more farmers grow and sell, the more they need to spend on seeds, machinery and
fertilizer to produce even more food and fiber. Income that’s spent locally is
invested in the local community, providing education, medical care,
infrastructure and protecting the environment. If farmers around the world
start a ripple, it could improve global economies and help billions rise from
poverty. Different farmers raise different crops and animals according to
their local soil, climate, technology and markets, but they all have one thing in
common: they love agriculture. On our journey to the year 2050,
you’ll hear from farm families around the world who are growing food
sustainably. First, meet the Madges. They’re a three generation farming family from
Central Alberta, Canada. Then we’ll fly across the Atlantic to meet the Oloos. They own a small farm in Kenya, East Africa. Finally, we’ll meet the Singhs
who live in India where multiple generations farm together. These families
and agriculture experts will be giving you advice on what we call best
management practices so that we can grow more with less, protect the environment,
build stronger communities and feed the two billion more people on our planet.
Hey it’s a long journey ahead, but even the longest journey starts with a single
step forward. So come on, take it now and join us on our journey to 2050.


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